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소비자의 혁신성향이 신제품 구매의도에 미치는 영향에 관한 연구

Authors
정기한
Issue Date
24-Oct-2015
URI
https://scholarworks.gnu.ac.kr/handle/sw.gnu/61940
Conference Name
융합서비스를 위한 창조ICT
Location
대한민국
부산(한국해양대학교 국제학술관)
Conference Date
2015-10-23 ~ 2015-10-24
metadata.conference.dc.citation.conferenceName
2015 한국인터넷전자상거래학회 추계학술대회
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