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The determinants of home shopping sales in Korea from the producer perspectives
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Lim, H. | - |
| dc.contributor.author | Kwak, Y. | - |
| dc.contributor.author | Kim, J. | - |
| dc.date.accessioned | 2022-12-27T05:51:45Z | - |
| dc.date.available | 2022-12-27T05:51:45Z | - |
| dc.date.issued | 2009 | - |
| dc.identifier.issn | 1865-0929 | - |
| dc.identifier.uri | https://scholarworks.gnu.ac.kr/handle/sw.gnu/27072 | - |
| dc.description.abstract | Research on CATV homeshopping as focused on the perspective of the customer, mainly using consumer buying behavior. We believe that further research on producer planning factors is urgently needed. This research aims to isolate variables relating to producers for homeshopping and empirically analyze the impact of those variables upon sale. ? 2009 Springer-Verlag Berlin Heidelberg. | - |
| dc.format.extent | 6 | - |
| dc.language | 영어 | - |
| dc.language.iso | ENG | - |
| dc.title | The determinants of home shopping sales in Korea from the producer perspectives | - |
| dc.type | Article | - |
| dc.publisher.location | 독일 | - |
| dc.identifier.doi | 10.1007/978-3-642-10580-7_3 | - |
| dc.identifier.scopusid | 2-s2.0-73349099988 | - |
| dc.identifier.bibliographicCitation | Communications in Computer and Information Science, v.62, pp 13 - 18 | - |
| dc.citation.title | Communications in Computer and Information Science | - |
| dc.citation.volume | 62 | - |
| dc.citation.startPage | 13 | - |
| dc.citation.endPage | 18 | - |
| dc.type.docType | Conference Paper | - |
| dc.description.isOpenAccess | N | - |
| dc.description.journalRegisteredClass | scopus | - |
| dc.subject.keywordAuthor | CATV | - |
| dc.subject.keywordAuthor | Homeshopping | - |
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