가로형 소비공간의 환경특성이 길찾기에 미치는 영향에 관한 연구

Abstract

The main purpose of this study is to understand pedestrians' movement pattern in consumption space along street pattern by investigating the relationship between environmental characteristics(environmental information + spatial configuration) and wayfinding performance. C-Mall in Samsung-dong and CC-Mall in Banpo-dong was selected for this purpose. The plan of CMall and CC-Mall were analyzed by Space Syntax method while the data about visitors' spatial choice and preference was acquired by questionnaire. The conclusions from this study are as follows: ⑴ People preferred in order of specific shop(signboard)-sign-specific place-ambience-wall-column-floor-ceiling at the time of the spatial choice. ⑵ The result of space syntax showed that people suffer from difficulty of wayfinding performance in C-Mall and CC-Mall. People's movement in consumption space along street pattern are decided not by its spatial configuration only but also by major attractor and generator of movement such as Mega-box in C-Mall.