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전략적 제휴의 연구동향 : 국내외 주요 학술지를 중심으로Analysis of Trends in Research to Korean Strategic Alliance : Focused on the Korean and International Major Journals
- Other Titles
- Analysis of Trends in Research to Korean Strategic Alliance : Focused on the Korean and International Major Journals
- Issue Date
- 2015
- Publisher
- 한국인터넷전자상거래학회
- Keywords
- Strategic Alliance; Alliance Definitions; Alliance Motivations; Alliance Types; Alliance Theory; Alliance Performance
- Citation
- 인터넷전자상거래연구, v.15, no.3, pp 85 - 109
- Pages
- 25
- Indexed
- KCI
- Journal Title
- 인터넷전자상거래연구
- Volume
- 15
- Number
- 3
- Start Page
- 85
- End Page
- 109
- ISSN
- 1598-1983
- Abstract
- We have executed this study investigated on the search subject of major papers in published in 1998-2014 at Korean and international journals. And content analysis was conducted on the strategic alliance's definition, motivations, types, theory and performance. Strategic alliances is showing a variety of views according to the perspective of firm-specific characteristics and environmental factors, and researchers. The main subjects were moved to the collaboration skills that leverage resources and capabilities outside of the company due to long-term investments and expanding market areas. Based on this analysis, this paper was presented the results of future research directions and the need for a comprehensive study of the strategic alliance. And this study suggests that the need for the strategic alliance in the supply chain of global IT companies.
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