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KCICANDI

프랜차이즈 스크린 골프장 이용고객의 지각된 선택속성과 고객몰입, 고객만족, 고객충성도의 관계분석

문병일; 김재필; 박익렬

ArticleIssue Date2013Citation골프연구, v.7, no.1, pp 65 - 74Publisher한국골프학회

KCICANDI

프로농구구단의 CSR활동이 제품-기업이미지와 구매의도에 미치는 영향

문병일; 김재필; 박익렬

ArticleIssue Date2013Citation한국스포츠학회, v.11, no.2, pp 147 - 158Publisher한국스포츠학회

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