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Journal Articles(인문사회계열 > 경영정보학과 > Journal Articles)27

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Collection's Items (Sorted by Submit Date in Descending order): 21 to 27 of 27

KCI
Product Characteristics and Customer Purchase Intention in Live-Streaming Commerce

YU An-Peng; 김재현; 조성의

ArticleIssue Date2023CitationThe Journals of Economics, Marketing & Management, v.11, no.4, pp 1 - 10Publisher국제융합경영학회
KCI
Relationship between Content Characteristics, Immersion, and Customer Purchase Intention in Live-streaming Commerce

TRIPURA Bir Bahadur; 김재현; 조성의

ArticleIssue Date2023CitationThe Journals of Economics, Marketing & Management, v.11, no.3, pp 67 - 79Publisher국제융합경영학회
KCI
핀테크 기업의 ESG 경영, 기업 이미지, 고객 충성도 간 관계 연구: 중국 시장에 초점

쉬차오; 김재현; 조성의

ArticleIssue Date2023Citation인터넷전자상거래연구, v.23, no.3, pp 165 - 189Publisher한국인터넷전자상거래학회
KCI
Relationship between Product Characteristics and Customer Purchase Intention in Cross-Border Online Shopping: Focus on Chinese Consumers

FU Yi; 김재현; 조성의

ArticleIssue Date2022CitationThe Journals of Economics, Marketing & Management, v.10, no.6, pp 47 - 57Publisher국제융합경영학회
KCI
라이브 스트리밍 커머스 방송의 정보적 특성과 시청 및 구매의도 간 관계 연구: 중국 시장의 사례

쉬차오; 김재현; 조성의

ArticleIssue Date2022Citation인터넷전자상거래연구, v.22, no.1, pp 87 - 105Publisher한국인터넷전자상거래학회
KCI
핀테크 기반 모바일 간편결제 모델의 기술적 특성과 고객의 이용의도에 관한 연구: 중국 소비자의 사례

쉬차오; 김재현; 조성의

ArticleIssue Date2022Citation인터넷전자상거래연구, v.22, no.3, pp 75 - 94Publisher한국인터넷전자상거래학회
KCI
서지정보 네트워크 분석을 활용한 지식재산 관련 글로벌 학술연구동향 분석

이예솜; 성상현; 이윤석

ArticleIssue Date2022Citation산업재산권, no.72, pp 545 - 572Publisher한국지식재산학회
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