크라우드 소싱 제품에 대한 일반 소비자의 반응: 브랜드 명성의 조절효과

곽경민

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크라우드 소싱 제품에 대한 일반 소비자의 반응: 브랜드 명성의 조절효과

Authors: 곽경민

Issue Date: 19-Oct-2019

Publisher: 한국마케팅관리학회

Citation: 2019 마케팅 추계통합 학술대회

URI: https://scholarworks.gnu.ac.kr/handle/sw.gnu/34521

Conference Name: 2019 마케팅 추계통합 학술대회

Place: KO
서울 서강대학교

Conference Date: 2019-10-18

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Appears in Collections: College of Business Administration > 경영학부 > Conference Papers

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